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Book part
Publication date: 27 September 2021

Frank Germann, Ronald L. Hess and Margaret G. Meloy

Prior research has documented that product failures can be among a firm's worst nightmares. In this research, we examine if retailers are also held accountable by consumers when…

Abstract

Prior research has documented that product failures can be among a firm's worst nightmares. In this research, we examine if retailers are also held accountable by consumers when products that they sold, but did not manufacture, fail. In two studies, we show that consumers not only blame multiple parties when product failures occur – including the retailer – but also that manufacturer brand equity and retailer store image serve as important contextual cues in the blame assignment process. Specifically, building on congruity theory, we show that retailers are especially susceptible to being held responsible for failure if the equity of the failed product and the retailer store image are incongruent. Our findings also indicate that value-oriented retailers are particularly vulnerable to being blamed when high-equity products fail. Our findings suggest measuring attribution of blame between the manufacturer and retailer involved in a product failure event – instead of only the manufacturer as has been the norm in extant research – facilitates our understanding of consumer responses when product failures occur.

Details

Marketing Accountability for Marketing and Non-marketing Outcomes
Type: Book
ISBN: 978-1-83867-563-9

Keywords

Content available
Book part
Publication date: 27 September 2021

Abstract

Details

Marketing Accountability for Marketing and Non-marketing Outcomes
Type: Book
ISBN: 978-1-83867-563-9

Abstract

Details

Marketing Accountability for Marketing and Non-marketing Outcomes
Type: Book
ISBN: 978-1-83867-563-9

Book part
Publication date: 8 April 2004

Victoria Husted Medvec, Gail Berger, Katie Liljenquist and Margaret A Neale

Time pressure impacts the information that emerges in a group discussion. Executives need help managing the challenges posed by time pressure to arrive at the best decisions. In…

Abstract

Time pressure impacts the information that emerges in a group discussion. Executives need help managing the challenges posed by time pressure to arrive at the best decisions. In particular, we address two common biases that impact the group decision making process: the confirmation bias and the common information effect. Strategies are presented for overcoming these two biases, particularly the advantage of privately collecting information from group members within a meeting to surface unique information and disconfirming information. We also acknowledge that an executive’s goal may not always be to surface information; rather, an individual may be attempting to use a group meeting to push through a particular decision. We discuss the role of time in accomplishing this objective as well.

Details

Time in Groups
Type: Book
ISBN: 978-0-76231-093-7

Content available
Book part
Publication date: 27 January 2022

Abstract

Details

Women and the Abuse of Power
Type: Book
ISBN: 978-1-80043-335-9

Content available
Book part
Publication date: 17 May 2021

Abstract

Details

The Role of External Examining in Higher Education: Challenges and Best Practices
Type: Book
ISBN: 978-1-83982-174-5

Article
Publication date: 15 March 2013

David Wilson and Elizabeth Yardley

This paper aims to respond to a number of pleas for interdisciplinary – or integrative – approaches to psychology and criminology in exploring the value of simultaneously applying…

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Abstract

Purpose

This paper aims to respond to a number of pleas for interdisciplinary – or integrative – approaches to psychology and criminology in exploring the value of simultaneously applying micro and macro analytical tools.

Design/methodology/approach

The study reported in this paper applies both the revised psychopathy checklist (PCL‐R) and structural analysis to the historical case of Mary Ann Cotton, a nineteenth century British serial killer.

Findings

Findings suggest that multi‐level approaches to analysis are valuable in developing holistic understandings into serial murder, which are appreciative of both the psychological characteristics of the individual offender and their location in the broader social and historical context. Micro analysis would now label Cotton a psychopath, but we need to broaden the analysis and to consider macro questions related to gender, poverty and the wider social structure in which Cotton operated.

Research limitations/implications

In the absence of an interview with the offender, this study has supplemented alternative materials and as such, prompts debate into the application of contemporary tools to historical cases.

Practical implications

The findings imply that the application of PCL‐R alongside structural analytical tools reveals more in‐depth and socially rooted insights into the study of historical cases of serial murder and as such, provide a valuable addition to both criminological and the psychological methodology frameworks.

Originality/value

This research prompts academic debate within psychology and criminology into the potential value of a combined, integrative approach to historical cases drawing upon both micro and macro analytical tools.

Details

Journal of Criminal Psychology, vol. 3 no. 1
Type: Research Article
ISSN: 2009-3829

Keywords

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